Verdant Cosmetics Branding

Brand strategy and visual identity for Verdant, a new sustainable cosmetics line. Deliverables included logo, sub-brand marks, packaging system, social media templates, and brand guidelines.

The design draws inspiration from botanical forms, using a muted palette of greens and neutrals to communicate the brand’s commitment to natural ingredients.

Working with the team was a dream. They understood our vision from day one.

— Lena Moretti, Co-Founder